There's a new way to get your professional pickleball fix.
The UPA today announced that Pickleballtv (PBTV) – "the only 24/7 destination dedicated to America’s fastest growing sport" – will be carried on YouTube TV.
That's a big deal for a sport looking to grow its audience; YouTube TV is one of the largest streaming services in the United States, carrying channels like ABC, CBS, FOX, ESPN, CNN, and the NFL Sunday Ticket.
Here's what to expect, according to a UPA announcement:
- Now on YouTube TV: PBTV will be launched on YouTube TV’s broadest level of service and available to all YouTube TV subscribers
- Comprehensive Coverage: Fans can seamlessly watch PPA Tour and Major League Pickleball (MLP) matches, international events (Melbourne, Hong Kong, Kuala Lumpur, Da Nang), collegiate and junior competitions, plus highlights, original programming, and lifestyle content
- New Original Series: The network is also announcing Celebrity Pickleball, a fast-paced series (set to premiere later this season) hosted by Matt Manasse and featuring celebrity guests like Drew Brees, Katie Couric, Trae Young, and more.
🚨 Big news for pickleball 🚨
— Connor Pardoe (@connorpardoe_pb) October 2, 2025
Pickleball TV is now a standard channel on YouTube TV.
That means professional pickleball including the PPA Tour and MLP is now available to all 10 million+ YouTube TV households.
It’s crazy to think how far the sport has come. We’re bringing the…
The partnership will kick off tonight with a two-hour live special of Pickleballtv Live beginning at 7pm ET, featuring Steve Weissman, Jessie Irvine, Matt Manasse, and Dave Fleming, along with other special guests.
The news also comes less than a month ahead of one of the sport's marquee annual events, the Jenius Bank Pickleball World Championships (Oct. 31–Nov. 9) in Dallas, which drew a reported 57,000 fans on-site last year.
